Music Tectonics

Music Tectonics

By Rock Paper Scissors, Inc. PR firm

The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. The podcast includes news roundups, interviews, and more. Our host is Dmitri Vietze, CEO of PR firm rock paper scissors.
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09/02/26

What if Generative AI Grows the Music Business?

What if generative AI actually grows the music business instead of shrinking it? This week, Dmitri Vietze tackles the AI question everyone's tired of hearing about, but from a different angle.  First, Matt Adell, co-founder of Musical.ai, breaks dow… Read more

08/26/26

New Forms of Licensing: How Businesses, Apps, and Games Pay for Music

What happens when businesses, apps, and games use music without really paying for it?  This week we're on the third revenue multiplier of our Rising Tide miniseries: new forms of licensing hiding in plain sight.  First, Soundtrack CEO Ola Sars brea… Read more

08/19/26

How Music Catalogs Get Valued and Sold

What is your music catalog actually worth, and how would you even find out?  This week we're on the second stop of our Rising Tide miniseries, tackling catalog valuation, one of the revenue multipliers we're covering ahead of the Music Tectonics Con… Read more

08/12/26

Revenue Recovery: How to Recover Lost Music Royalties

There's no lost and found for your royalties. If you don't claim them, they don't come looking for you, and depending on where the money's sitting, you may only have a few years before it's gone for good.   This week we kick off a new thread inside… Read more

08/05/26

Eight Revenue Multipliers of the Music Industry

What's your music catalog actually worth, and where is the industry still leaving money on the table?  This week, Dmitri is joined by our chief writer Tristra Newyear Yeager for a deep dive into eight revenue multipliers that they believe can grow t… Read more

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