Fighting dark patterns - regain your free will online

Fighting dark patterns - regain your free will online

By Marie Potel

Have you ever struggled to resist sites or apps which prompt you to share ever more personal data? Who hasn’t casually clicked on the big green “I agree” button, instead of the little grey links below? And who doesn’t lose their patience unsubscribing from a website, when all it took was one click to “try for free”? 

These features are called “dark patterns” or “deceptive patterns”, which are interfaces that deceive or manipulate users to make them act without realizing or against their own interests. 

Why should we care about it ? Because …

✅ dark patterns harm the autonomy, the welfare and the privacy of individuals, and are psychologically detrimental

✅ a number of laws already prohibit dark patterns, and the global legislative framework is shifting towards clarity, transparency, accessibility and fairness by design

✅ dark patterns affect competition and trust in brands, and even puts our democratic models at risk

And because eventually, there is nothing sustainable about tricking users.

Dark patterns are pretty much everywhere online and yet, it’s not inevitable to be deceived or manipulated. With this podcast, once a month, Marie Potel, founder of the legal design agency Amurabi and of the platform explore with her guests all the aspects of this dark and broad matter : regulation, ethics, marketing, user experience and much more.

A question or a need for support ? Go on or contact Marie Potel on LinkedIn !

This podcast is proposed and presented by Marie Potel, produced by Amicus Radio and directed by Leobardo Arango.

Original Music : Alexis Mallet.

Hébergé par Acast. Visitez pour plus d'informations.


How are businesses navigating the dark patterns maze?

In this episode of "Fair Patterns: Regain Your Free Will Online," Paavana Kumar, Partner at Davis + Gilbert, and Marie Potel-Saville, Founder of Amurabi & Fair Patterns, engage in a comprehensive discussion about dark patterns and deceptive online prRead more


What's the future of online manipulation fight? We discuss it with Harry Brignull.

Where are we currently in the fight against dark patterns? What steps can be taken from different perspectives? This includes understanding the root cause of the widespread online manipulation, as well as the tools and positive trends that can be uRead more


Dark Patterns and Digital Freedom Today. A conversation with Cindy Cohn.

How are dark patterns and deceptive practices impacting fundamental rights such as freedom and privacy? The raise of Ai is exacerbating transparency issues and the potential for AI-powered dark patterns, highlighting the the importance of informed deRead more


How regulators are tackling dark patterns? Discussion with Dries Cuijpers.

In early 2023, the European Commission and national consumer protection authorities (the “CPC network”) screened 399 online shops. They only focused on 3 specific types of dark patterns: fake countdown timers; interfaces designed to lead consumers toRead more


How might we create a common language on dark patterns? Discussion with Colin Gray.

Dark patterns go against most UX design principles, yet they are pretty much everywhere. So how is this huge prevalence explained? What is missing in UX designer training to avoid deceptive designs? Is the regulation sufficient to deter companies froRead more

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