The Dan Nestle Show
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018: Gay Flashman: Brand Journalism and Content Marketing in a Purpose-Driven Era
In this episode, Dan connects with the incredible Gay Flashman, CEO of Formative Content and bestselling author of Powerful B2B Content, to discuss - what else? - content. It's an especially pertinent conversation, considering the challenges brands face building relationships with audiences in a purpose-driven world. Gay's experiences as a journalist, TV producer, consultant, author, and now owner and CEO of a thriving content agency all give her a unique and authoritative perspective - and a sense of humor - that you won't want to miss.
About The Dan Nestle Show
Do you often find yourself thinking that people are fundamentally interesting? Every week, Dan Nestle, 20-year marketing pro, world traveler, and self-described dot connector, digs into decades of pent-up curiosity and his network of thousands to bring you observations and cool conversations about interesting stuff. Promising no politics, occasionally questionable language, and a lot of knowledge. Access more episodes, subscribe, and learn more.